Google’s mission is to arrange the global information and make it globally reachable and helpful. Google’s has an approach that if you have more links showing to your web site than your web competitors, your page must be more essential than all the other web pages on the Internet. There are a lot of factors that go into getting a site ranked, and making it attractive, but if you were to build the absolute best site about widgets, adding a new page of content everyday, and all I did was to put together a one page site that highlights some features of the widget, while only going after links, and you build content. The site with a greater number of links pointing to it is going to get the top place. This is why Google fail when returning the results.
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